What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! During these scorching summer days, let's take a moment to check our collective B2B temperature. Just as monitoring your body temperature can help detect disease or sickness, so can monitoring various factors [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! I was at a concert the other night. The singer, Edwin, told the audience it was five years to the day since they had last played at that venue. And then quickly [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! First things first, why are we obsessed with Mondays? Monday mornings – the subject of many a song or story. Why such pain? Maybe it's the rush to get the garbage out [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! I've been looking at a lot of data this week. Sometimes after staring at spreadsheets too long, I see these data points as a thousand points of light – what do they [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Who advises you? Do you have an advisory board? Mentors? Colleagues that help you with your day-to-day decisions? What about in your personal life? I hope you get value out of our [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Marketing is all about timing. The right message to the right audience at the right time. So – is sending a weekly email on a big public holiday a bad move? We'll see! [...]
