What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! He's making a list He's checking it twice He's gonna find out who's naughty or nice 'Tis the season! This is the last you'll hear from me in 2023 – and I [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! What is it about water? Whether it's a lake, river, or ocean – it's always held a special place in the human psyche. It's a source of nourishment, a medium for exploration, [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! How much rent do you pay? No, I don't just mean an apartment or housing. In our business lives we 'rent' many things. Equipment? Office space? How about software? The whole SaaS [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! During these scorching summer days, let's take a moment to check our collective B2B temperature. Just as monitoring your body temperature can help detect disease or sickness, so can monitoring various factors [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Ahh… the hot and lazy days of summer… when we all take a couple months off until September and the B2B rush starts again – Not so fast! It's been BUSY! And [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Summer's here! Wow – can you believe we're halfway through the year already? Feels like just yesterday we were working through our 2023 sales and marketing plans! Are you sailing into the [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Welcome to 2023! Apparently, this is the year of the Rabbit (if you pay attention to these things). I've never been one to put much stock in these classifications – I think [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Were you at Forrester B2B Summit last week in Austin? Over 2000 marketers convened last week at the conference – and the excitement was palpable. Was it the research? New technologies unveiled? [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! A client reached out this week and asked if I could help them out. They had a proposal in front of them from December of 2020, and wanted to know if we [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Sometimes I feel a bit stir-crazy at this time of year. So in celebration of those feeling the same way and needing something a little bit different, listen to Hüsker Dü's take [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! It's over. Q1 2021. Done. Can you believe it? As always, the quarter ends and it's time that we begin again! How are things shaping up in your organization? Even though the [...]
There’s something about water that I find relaxing, refreshing, and contemplative. When I need to think, sometimes I just take the boat out and stare at the water. I’ve been doing a lot of thinking lately about what comes next, and how our clients move strongly into the marketplace. Here is what the experts are [...]
