What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Traveling back into the city after spending some days in the country (or in my case, at the lake) is always a shock. The noise – it hits me hard! You don't [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! How often do you check your rear-view mirror? It's impossible to safely drive a car while focusing on that view – and only seeing where you've been is a terrible way to [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Can you hear that? Every time I ask Alexa to do something, I wonder – who's listening? Where's this data going? And when I start my car every morning, I get a [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Happy Halloween! As the days grow shorter and shadows grow longer, we recognize the start of Spooky Season. Many celebrate by watching their favorite scary movies, decorating for Halloween, and heading to [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Were you at Forrester B2B Summit last week in Austin? Over 2000 marketers convened last week at the conference – and the excitement was palpable. Was it the research? New technologies unveiled? [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! I can take the cold. I've lived in Canada all my life, and even if I don't like it, I should be used to the winter weather. What I can't get used [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Drummers get a bad rap. How many musician jokes are about them? But – what would our world be like without drummers? How important is that rhythm section to us? They drive [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! I've been looking at a lot of data this week. Sometimes after staring at spreadsheets too long, I see these data points as a thousand points of light – what do they [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Congratulations on making it to December 2021! Some of us have had a rough time of it, others have been able to successfully adapt. Regardless – what can you do to keep [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! It's been cool and rainy the last few days and it really feels like summer is over, doesn't it? I feel like I really need to make a conscious effort to stay [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! A close friend of mine always tells me not to overthink things. Easier said than done, right? When we face pressure and stress from all angles, and we're just trying to get [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! You may ask yourself, “Where has the year gone?” We’re already halfway through Q2 – and as we let the days go by, do you feel panic or excitement? Is it the [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! How is your 2021 stacking up? This time of year tends to be a time of growth and optimism, yet some industries continue to thrive while others continue to struggle. The past [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! We’ve passed a few annual milestones recently – spring’s arrival, the end of Q1, first 100 days, and of course: the one-year anniversary of COVID-19 officially being declared a pandemic. As I [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! My team threw down a challenge for me this week. They asked me to use as many song references as possible from our featured artist in this week's email without being too [...]
What Do B2B Marketers Do Now? is an ongoing email. Join the mailing list to be the first to receive these weekly insights! Finally! The holidays are here – let's give a big cheer to the end of 2020! It's been a gruelling year of uncertainty, change, opportunity, and endless pivoting. The break is a [...]
